Monday, February 23, 2009

Important to Know Your Customers

Know Your Customers:

A disappointed salesman of Coca Cola returns from his Middle East assignment.
A friend asked, "Why weren't you successful with the Arabs?"

The salesman explained

"When I got posted in the Middle East , I was very confident that I would make a good sales pitch as Cola is virtually unknown there. But, I had a problem I didn't know to speak Arabic. So, I planned to convey the message through three posters...

First poster: A man lying in the hot desert sand...totally exhausted and fainting.

Second poster: The man is drinking our Cola.

Third poster: Our man is now totally refreshed.

And Then these posters were pasted all over the place
"Then that should have worked!" said the friend.
"The hell it should had!? said the salesman. didn't realize that Arabs read from right to left"

Important to Know Your Customers

Thursday, February 19, 2009

Indian team leaves for New Zealand

The Indian squad, led by Mahendra Singh Dhoni, left on Thursday morning for New Zealand on a 47-day tour.

It would require planning & perfect execution if the team is to win its first Test series in New Zealand in 40 years, MS Dhoni said in a pre-departure press conference yesterday.

"It's going to be a tough tour, but every place has its challenges. Foreign players come here and struggle against spin and bounce. We would focus on planning well and in executing those plans. The results will follow," said the Indian captain.

Coach Gary Kirsten too expressed confidence in the team's ability to do well in conditions that are vastly different to what the players are used to at home.

Balanced team

"We have a very balanced team -- in batting, pace and spin bowling. We are capable of playing in any condition. Conditions will be vastly different and the weather would be cold with a bit of rain. But we have the players to overcome these," Kirsten said.

India have not won a Test series in New Zealand since their first and only triumph, by a 3-1 margin under Mansur Ali Khan Pataudi in 1967-68. They commence the 47-day tour with two Twenty20 Internationals which are to be followed by five ODIs and the three-Test series.

The team: M S Dhoni (Captain), V Sehwag (vice capt), Gautam Gambhir, Yuvraj Singh, Yusuf Pathan, Rohit Sharma, Harbhajan Singh, Ishant Sharma, Suresh Raina, Irfan Pathan, Zaheer Khan, Ravindra Jadeja, Munaf Patel, Pragyan Ojha, Praveen Kumar, Dinesh Karthik and Sachin Tendulkar.